Merlot outsells all other single red wine varieties in South Africa, yet it is given a wide berth by the pundits. For popularity among the general public and commercial success are not deemed being critically hip, nor trendy. To misquote the late great Yogi Berra: who wants to encourage people to drink something everybody else is drinking?
Sanity has set in, and it would appear that those voices claiming the South African wine industry only really began to make its mark in the 1990’s are either deciding to shut-up themselves or are being silenced. Sure, when economic sanctions prevailed in the 1980’s it was harder for a South African wine farmer to get a wine listing at Waitrose than a ticket to the Nottinghill Dreadlock Weaving Convention. But just because we were stuffed in the market place, does not mean no good wine was being made here.